Effective use of color can enhance brand recognition by up to 80%! In this installment of the simple church branding series, we look at how to pick the colors that will soon be recognizable as part of your identity.
Selecting a couple great fonts is the quickest way to upgrade your branding. They can go a long way in communicating the personality of your ministry. Here’s a run down of the various things you need to keep in mind as you search.
There’s an old advertising adage: when you try to reach everyone, you reach no one. The temptation and pressure you will face from the beginning is to tell the whole story to as many people as possible with your branding. Instead, your goal should be clarity and focus.
In part 1 of this 6 part series on simple church branding, we explore three good reasons and three bad reasons to consider branding your church. When is it effective, and when will it disappoint you?
There are many gray areas in the life and practice of faith. Following God and leading others to do so has inherent uncertainty built in. However, we must not use this as a defense mechanism or excuse to draw comfortable conclusions when it seems God is calling us elsewhere.
The growth of mobile may tempt you to pour time and money into a mobile app, but at the end of the day a good responsive site will cover most of what you require. That doesn’t mean your days of dreaming up apps is over!